With songs like “Say so,” “Savage,” and “Don’t Rush” artists have had major success with the different dance challenges created from Tik Tok.

“Savage” by Megan Thee Stallion peaked the Billboard Hot 100 charts at 18 which made three weeks on the charts after her song went viral through the #SavageChallenge.

“Say so” by Doja Cat peaked number seven on the Billboard Hot 100 charts which has been a total of 13 weeks after a viral #SaySoChallenge on Tik Tok. This raised the underlying question of whether artists are influenced to make music for this app.

Top charting artist Drake has recently released his new song “Toosie Slide” a new song composed of catchy dance lyrics and a smooth beat. A song made for the new trend of Tik Tok dances.

Artists have seen the new formula of how to have a chart topping song as they witness the popular songs being played through Tik Tok and now they strive for this type of success as well.

Does this create a shift in how music is made? In a sense yes, because now it matters how popular a song is if it has its own dance challenge, so now artists have began to market their songs more towards Tik Tok to have their viral success moment.